Andy Chung

Self-publishing a drawing app for iPad

Pattern was a design and prototyping tool designed for the iPad. The intention was to create a notebook style drawing tool that would take advantage of the Apple Pencil, which was introduced around the same time.

Menu components

At the time most drawing applications focused on freeform artist tools, such as brushes and other painterly effects. Pattern had a strong focus on more architectural qualities, allowing the user to create geometric shapes and lines that would adhere to the document grid.

Device templates

Pattern also created UI specific drawing tools, such as device templates and quick wire-framing tools such as text. These tools were coupled with the ability to annotate freehand with the Apple Pencil.

Text tool
Pinch to select and duplicate

Pattern was originally listed for $2.99 in the app store and initially sold ~3,000 units on launch day. It was featured on several news outlets such as High Snobiety and Hypebeast, and the marketing website was featured on Siteinspire.

The original promo videos featured music by Vancouver based artist Neu Balance.

Ultimately I was unable to upkeep Pattern on my own and it was eventually sunset a few years later.

Back to profile